Ep. 11 - Enhancing communication skills in the Textile Industry - Ami Ved
Mastering Communication: Insights from Ami Ved on the Spinning Values Podcast
In the latest episode of the Spinning Values Podcast, produced by Inscape Media for Beekaylon Synthetics, host Kartik Chaudhry welcomes Ami Ved, a seasoned communications coach and soft skills specialist. With 19 years of experience, Ami shares invaluable insights on how effective communication can drive success in industries, including the textile sector, which represents a significant segment of the market.
Introduction to Ami Ved
Ami Ved kicks off the conversation by introducing herself and her extensive background in communications and training. Over the past two decades, Ami has worked with numerous corporate and individual clients, including a notable decade-long stint in China teaching English as a foreign language. This global experience has enriched her understanding of diverse communication dynamics, which she now brings to her sessions with various clients, including BFSI sector corporations and prominent firms like Brother International, JM Financial, and BNP Paribas.
The Evolution of Communication Skills
Kartik delves deeper into Ami's journey, discovering her transformation from a customer service representative to a communication trainer. Her story is a testament to her passion for training and her drive to be on the other side of the stage, inspired by the foreign trainers she encountered early in her career. Ami’s dedication to mastering accent training and customer service skills, especially during her time in the call center industry, provided her with a robust foundation for her subsequent roles in training and personal development.
The Role of Communication in Medium-Sized Businesses
One of the pivotal topics discussed in the podcast is the significant impact of communication on medium-sized businesses, particularly in the textile industry. Ami emphasizes that effective communication minimizes errors, builds trust, and fosters better collaboration across various stages of production and supply chain management. She explains how skills such as storytelling and executive presence can enhance a company's brand image and create a cohesive working environment.
Overcoming Natural Advantages in Communication
Ami addresses a common misconception that some individuals are naturally better communicators due to their upbringing or environment. While acknowledging that these factors can play a role, she insists that communication is essentially a skill that can be developed with practice and dedication. Drawing from her own experiences and those of her diverse clientele, Ami firmly believes that anyone can improve their communication skills, provided they put in the necessary effort.
Accent Neutralization and Its Global Importance
A crucial part of Ami’s training focuses on accent neutralization. Whether you're an IT professional from Karnataka or a sales executive in Mumbai, neutralizing one's accent can significantly enhance clarity and mutual understanding in international and cross-cultural business contexts. According to Ami, this is less about adopting a specific accent and more about eliminating strong regional dialects to communicate effectively on a global platform.
Conveying Brand Values
In the podcast, Ami highlights the importance of communication in conveying brand values. From the initial greeting to the final pitch, every interaction a representative has with clients reflects the company’s brand. This necessitates a comprehensive communication strategy encompassing verbal, non-verbal, and written skills. By fostering effective communication, businesses can build a strong brand image and ensure consistency in their messaging, both internally and externally.
Diversity and Inclusion Through Communication
The discussion also touches upon how communication training can support diversity and inclusion initiatives within organizations. Ami outlines four key areas: training that focuses on cultural competence, creating an open and respectful workplace, encouraging diverse perspectives, and enhancing employee satisfaction. Through targeted communication training, businesses can foster an inclusive environment that values and leverages diverse viewpoints.
Ami Ved’s Entrepreneurial Journey
Ami shares her inspiring journey of establishing her company, Speak with Ami. Despite the challenges of starting anew in a saturated market, she leveraged her skills and platforms like LinkedIn to build a successful business. Her story underscores the importance of perseverance, consistent effort, and leveraging digital platforms in entrepreneurial success.
Conclusion
The Spinning Values Podcast with Ami Ved offers a treasure trove of insights on the critical role of communication in business success. From minimizing errors and building trust to fostering a strong brand image and supporting diversity, effective communication is indispensable. Ami’s extensive experience and practical advice make this episode a must-listen for anyone looking to improve their communication skills and drive their business forward.
To listen to the full episode and learn more, visit [Beekaylon’s Spinning Values Podcast] (https://beekaylon.com/spinning-values).
